喜蝦咪

喜蝦咪,來自台南安平的經典蝦餅品牌,嚴選在地鮮蝦與純淨食材,堅持手作工序與酥脆口感。每一口都蘊含海味鮮甜與府城人情,將傳統小吃升華為日常的精緻享受。 品牌標誌以IP角色形象呈現,將「蝦子」繪製成潮流飛機頭,角色表情輕鬆風趣,嘴角舌尖揚起準備來一場美食大冒險!

SHRIMPLY is a shrimp cracker brand from Anping, Tainan, crafted with locally sourced fresh shrimp and pure ingredients. Upholding traditional handmade techniques, it delivers a light, crispy texture with rich ocean flavor—elevating a classic street snack into a refined everyday indulgence. The brand logo is presented as an IP character, with "Shrimp" drawn as a trendy pompadour. The character's expression is relaxed and funny, with the corners of his mouth and the tip of his tongue raised, ready for a culinary adventure!

Client

喜蝦咪 Shrimply

Type

Branding

Year

2024

*本案之店家現已更名「喜蝦」,其品牌字型及應用物非本設計師所做。 *The store in this case has now changed its name to "喜蝦" and its brand font and application materials were not designed by me. *本專案為任職於有物設計時期作品,版權歸有物設計所有。 *This project was completed during my tenure at ZERO Design, all copyrights belong to ZERO Design

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